Black Friday, data privacy, tackling environmental impacts: 5 killer stats to start your week
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends. Brands need to do more to tackle…
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends. Brands need to do more to tackle…
The Co-op will be donating £17m to support good causes this Christmas as it focuses on the dual aspects of its community work and product. [embedded content] The Co-op has…
H&M tests clothing rentals H&M is testing a clothing rental service in a bid to face up to mounting criticism of the fashion industry over waste and pollution. The trial,…
As we enter the final phase of fierce electioneering ahead of the general election on 12 December, the political parties are hoping that strident messaging, micro-targeting and mudslinging will help…
The brands have said they will only use digital suppliers that have signed up to the IAB gold standard as the industry tries to clean up the digital ad ecosystem.…
Ryanair shifts positioning to push its environmental credentials There’s no getting away from the fact that flying isn’t good for the planet. And as consumers become more concerned about their…
The streetwear tradition of limited-edition ‘drops’, coupled with the increased importance of the secondary market, is bringing added hype to the high street. A couple of years ago a New…
Retailers need an unambiguous outcome to the general election to offer consumers the clarity they need to unlock confidence and spending. Consumer confidence has flatlined at -14, marking almost four…
This year marks the 10th edition of Black Friday in the UK. Amazon brought the previously American phenomenon across the pond in 2010 and other retailers quickly jumped on board,…
“The cost of doing measurement is a fraction of the percent of what we spend on media. You have to find […] measurement that will answer the effectiveness questions for…